Keyword checklist to optimize any landing page for a target keyword.

The point is to optimize the below 9 items with your own target keyword. All [keyword] mentions are placeholders where your own keyword must be inserted.

1. Add [keyword] to your langdingpage meta title one time
2. Add [keyword] to the web adress of your landingpage one time
3. Add [keyword] to the meta description of your landingpage one time
4. Add [keyword] to the H1-headline on your landingpage one time
5. Add [keyword] to the very first part of your content one time
6. Add [keyword] to H2- or H3-headlines: It should be included in at least 50% of all H-tags
7. Add [keyword] to your content one time for every 300 words on your landing page
8. Add [keyword] to the alt-text of at least 50% of your images
9. Add [keyword] to the filenames of at least 50% of your images

 

Here is a visual representation of a website landing page and where each item above is relevant on the page: