SEO competitor analysis is the process of evaluating and analyzing the online presence, strategies, and performance of competing websites within the same industry or niche. It involves examining various factors such as keyword rankings, backlink profiles, content strategies, and overall website performance to gain insights into what strategies competitors are employing to achieve their search engine optimization (SEO) goals.
Overall, SEO competitor analysis provides valuable insights that enable businesses to refine their SEO strategy, enhance their online visibility, and ultimately outperform their competitors in search engine rankings and organic traffic.