User-friendly Moz alternative

Morningscore is an all-in-one SEO tool and a good alternative to Moz. Compare the two below, and see which tool fits you best. 👇️

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SEO tool comparison

Morningscore vs. Moz

See how Morningscore compares to Moz. All data displayed is for the smallest plan available, and API access is not listed as it's not in the small plan in any SEO tool.

Metrics*
Morningscore logo 01 - Morningscore SEO tool
moz-logo
Organic keyword difficulty
Keyword rank tracking
Keyword update frequency Daily 7 days
Tracked keywords 100 300
Keyword research
User management
PPC metrics
Competitor analysis
Website audit
Backlink monitoring
SEO reports
Tracked websites limit 3 5
Pricing $49 $99
Whitelabel reports

* All data displayed is for the smallest plan in that platform. Source: https://moz.com/products/pro/pricing. Date: 29.10.2021.

Check out Morningscore's features

A quick and simple overview

Simplifying SEO is our specialty. Check out below how our tool gives you a quick and simple overview of your SEO.

A Moz alternative

  • 360° SEO tool
  • Easy OnPage analyses
  • Easy and fast keyword analysis tool
  • Monitor your and competitors link profiles
  • Whitelabel reports
  • take action where return is greatest by gamified missions
  • Scan & explore any website in seconds
Learn more

Intuitive UX

Moz is a big "machine" with lots of little tools that are limited to one thing. In Morningscore, we have turned it around so that there are fewer small unmanageable functions and more large multifunctional tools with fast and simple navigation. More actions can be done with fewer clicks and less time because they can be done on the same page.

Learn more

SEO competitor analytics

Do competitor analysis easily, quickly and with few clicks in Morningscore. Your competitors' data is set directly against your own in a simple and clear overview, so that you can quickly initiate valuable efforts and have an overview of their performance on both keywords and links.

Learn more

Efficient keyword tool

  • Complete rank overview
  • Daily keyword updates
  • Keep track with keyword folders
  • Mark favorite keywords
  • See keyword history
  • Full overview of competitors
Learn more

Fix website health

With Morningscore you get the perfect alternative to the Moz tool Onpage Grader. We automatically give you an assessment of all your landingpages as well as an overall health score for your site. Follow our simple guides to fix the problems Morningscore finds.

Learn more

Complete link overview

See your full link profile, find hidden link opportunities from your competitors or discover entirely new opportunities by researching other websites. Moz costs quite a bit more because their Link Explorer Tool includes more features. We have removed the redundant data so you can get a complete tool at a low price.

Learn more
Check out all the features
Get started

Get a 14-days free trial

Your SEO journey awaits you! No credit card required. Full access.

Success stories

Our growth heroes all have one thing in common: they work tirelessly every single day to achieve top rankings on Google.

Discover how they’ve tackled their SEO strategies with Morningscore as their preferred partner on the journey.

 

Visit all cases
Jacob boutrup fra Fenerum
Vector 2 - Morningscore SEO tool
“
We're seeing more orders, an increased number of booked demos, and significantly enhanced brand awareness.
”
Jacob Boutrup
Design Lead
Peter cox fra nordicbar.dk
logo - Morningscore SEO tool
“

We’re definitely seeing more orders related to specific keywords since we started using Morningscore.

”
Peter Cox
Marketingansvarlig
Nicolai Russotti fra pulsure.dk
Pulsure logo - Morningscore SEO tool
“

Our organic traffic is higher than ever before!

”
Nicolai Russotti
Product Manager
Jane fra nordthy
NT logo 1 - Morningscore SEO tool
“

Morningscore has been an invaluable partner in our SEO efforts.

”
Jane Munkholm Kristensen
E-commerce manager

A cheaper alternative to Moz

Morningscore is a 360° SEO tool and a good - and cheaper - alternative to Moz.

Morningscore is a simple and intuitive SEO tool that, via missions and gamification, makes SEO a game that everyone can participate in - advanced and deep enough for the experienced and simple and clear enough for the inexperienced.

Morningscore's user interface is more user-friendly and clear than Moz's. Despite that, there's still plenty of powerful data and features beneath the sleek exterior.

Moz is a giant in the SEO industry. Moz has in many ways changed the SEO world with lots of innovative features. However, Morningscore has a well-equipped set of features with in-depth data.

Morningscore will equip you with a all the essential tools you need to work with SEO and not spend endless amount of hours reading into huge data sets that won't take you anywhere anyway.

Why Morningscore is the obvious alternative to Moz

Morningscore is in many ways a perfect fit for you if you are looking for Moz alternatives or are planning to stop your Moz subscription.

You should consider Morningscore because:

  • Morningscore simplifies your SEO toolset by providing a streamlined, all-in-one solution without unnecessary features or clutter.
  • We’ve avoided creating a complicated system. Our tools are intuitive, with a user-friendly interface that makes navigation easy and efficient.
  • Our unique gamified system does more than just track; it guides you in selecting and completing the next steps in your SEO journey.
  • Morningscore offers all the essential functions: keyword analysis, keyword tracking in 167 countries, link management, on-page audits, task management, and reporting, covering all your SEO growth needs.
  • Every plan includes unlimited chat support, with fast responses from knowledgeable SEO professionals.
  • Join our LinkedIn community to network and share experiences with SEO enthusiasts, regardless of your expertise level.
  • Morningscore is not only cost-effective but also more beginner-friendly. With prices starting at 49 USD/month, we provide a budget-friendly alternative to Moz.
  • Plus, we have a quirky company culture, complete with a cool company tractor and spacesuits, making us a fun team to work with!
FAQs

Have any questions?

Moz is a big machine which is not always so easy to understand and get a quick overview of. It requires a big overview, more clicks and more time to obtain the information you need in your SEO work. In addition to a more user-friendly tool, you get a cheaper entry barrier to get started with SEO.

Morningscore gives you

A simple and complete overview

Tangible suggestions for SEO tasks

A user-friendly UX that increases your effective working time

Rewards you with XP and levels when you complete tasks (missions).

Morningscore also continuously measures the value of your SEO activities, so you can plan your efforts for the elements that give the greatest return.

We cannot say in detail how many users have switched to Morningscore from Moz or point to a trend. Based on new customer feedback, from the end of 2022 to now, we can state that there are more users switching from Moz to Morningscore
There definitely is. There are many good alternative SEO tools to Moz besides Morningscore. Just see our post about our top-20 favorite seo tools.

No, Moz is not a bad SEO tool. Moz has a lot of good data, a lot of good features. In fact, we think that they have such good data that one of our data suppliers i.a. is Moz, which you can read more about in our post on Morningscores data quality. The challenge with Moz, as well as other major players, is that their user-friendliness is far from top-notch and it can be difficult to work with - especially as an inexperienced person, where there is not much help available.

Yes, you can try Morningscore completely free for 14 days (no credit card details required). Start your 14 day trial here. The trial version gives you access to all features and gives you updated data for your entire website.
No, you will not receive an invoice when the trial ends. Yes, the trial is 100% free for 14 days and we don't even ask for your credit card details.

Yes, you can add your website in every country with Google as an option. It's simple; You just add your website again by clicking on your website in the top left corner, click on "add website" and picks another Google target country.

Keywords, links and missions gets updated daily. "Health" does not get updated daily unless you manually starts an update every day (be aware of your monthly scan limits according to your plan).

Yes you can. You get full functionality from our most expensive plan throughout the trial period. The only difference is the amount of data/credits you have available, but all features are available.
When you sign up, Morningscore will automatically start making tailored recommendations for you so that you can improve your website. You get explanations and guides for all recommendations, so you don't need to be an SEO expert. If you have questions or need help, feel free to write to us on the chat - you are never alone.
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