Keyword research
tool

Use keyword research tools to find the best keywords for your content. Our keyword tool gives you an overview of the important keywords and is possibly the easiest tool for keyword analysis. Simple design. Huge database.

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Morningscores keyword analysis
Keyword research

What's inside our keyword research tool?

Take a tour of the top features in Morningscores keyword research tool below

Tool for keyword research all over the world

Set your preferred Google market in the tool and get suggestions for new, relevant keywords based on that country area.
Morningscore's keyword research tool lets you perform keyword research in 167 countries in minutes.
Choose your market for your keyword research

Suggestions for related keywords

Get lots of new keyword ideas quickly with the tool's automatic suggestions for relevant keywords. You get insight into how many searches each keyword has and can choose keywords based on the information the tool gives you.
Search for your pillar keyword and get a list of all the keywords and phrases that contain your keyword. Use the keyword analysis to create, expand or optimize your landing page content to provide your users with valuable content that covers the entire topic in depth and answers users' questions.
See the results of your keyword research

Use saved lists

Get an overview by organizing your keyword research in folders with saved lists. You can add keywords to the lists to create collections of keywords to build your content around. This makes it easier to pick up where you left off and follow the development of your keywords.
The keyword research tool allows you to do keyword research over time and ensures that your work is always saved in a folder. Go back to your keyword research at any time and add the most important keywords to your rank tracker tool.
Morningscore keyword research allows you to save your old searches

Filter your keywords

Use the different filters in the tool to sort and analyze your data. This way you can go even deeper with your analysis and handpick better keywords for your content.
Morningscore's keyword analysis tool allows you to filter on search volume, specific words or phrases, word exclusion, search volume and many, many more.
Filter your searches for better results

Who is Morningscore?

Morningscore was founded in Odense, Denmark in 2018. We set out to build a different and uncomplicated SEO tool. Our mission is to be in the top-3 SEO tools globally.

  • +1.000 customers in 30 countries
  • Received +1 mio EUR in funding
  • Down to earth and chill team, even if our brand is in space 😉

Read more about us here

The team behind Morningscore
  • Lyreco
  • benu en - Morningscore SEO tool
  • JDE
  • eg en - Morningscore SEO tool
  • KPMG
  • Intersport
  • smooth robotics en - Morningscore SEO tool
  • shipmondo en - Morningscore SEO tool

Easy keyword analysis tool

Finding the right keywords is the foundation of your SEO work. With the right keyword research tool, you can easily identify the most relevant keywords that will help attract traffic and improve your visibility in search engines.

Difficulty level

Get an estimate of how much competition there is on any keyword and assess the likelihood of ranking.

#1 value

See how much it will contribute to your overall Morningscore to rank #1 on any keyword.

Google SERP

Do a search and view the Google SERP for any keyword to identify competitors ranking on that keyword.

All-in-one SEO tool

See all Morningscore's features

Check out what Morningscore offers both for the keyword research tool and all other features.

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Keyword rank tracking
Keyword research
Suggestions for new keywords
Keyword difficulty
Historical positions on keywords
Updating keywords Daily
Grouping of keywords
Competitor analysis
Backlinks monitoring
New and lost links
Competitor backlinks
Scan websites for links/keywords
Website health scan (onsite)
Pages scanned in health
Intelligent proposals (missions)
SEO task management (missions)
Email reports
PDF reports
White label reports
Exportable data (CSV)
Smart user management
Prices from 49 USD/mo

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Cloud Celebration invested their first profits in Morningscore

“In the beginning, we just groped blindly. None of us had any background in SEO. But that all changed when we started using Morningscore”

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From Mario Kart to link building in Morningscore

“I was completely captured by this tool because it’s made like a game. It makes SEO entertaining and easy, so the Nintendo at home had to take a break while I completed my first link missions in Morningscore."

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Haveglad.dk saw their competitors take off rapidly

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Painting business thrives after improving organic traffic

“I’ve reached a point where I get so many inquiries that I can hire my first employee. This is without a doubt due to the work I’ve been doing in Morningscore.”

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Read more about the features

Effective tool for keyword research

Want a simple but powerful SEO keyword research tool? Morningscore might be your friend here. We offer an all-in-one powerful toolbox for SEO but keeping it clean and simple with Scandinavian design.

Research new keywords from a list

Seamlessly find new keyword opportunities that you can rank on. Once you’ve found the right keywords for your or your clients’ business, simply add them to our rank tracking tool
which gives you daily updates.

Automatically find new keywords

You don’t even have to move a finger to find new keywords. With the click of a button, Morningscore scans your most valuable keywords and populates the keyword research tool with relevant data.

Find low-difficulty keywords

Our keyword research tool assesses the difficulty level based on a new algorithm that tells you both how hard it is to rank for a keyword and how much ROI the keyword can potentially bring you.

Use smart filters to narrow down

Morningscore simply helps you find the keywords that are most in demand. Many tools focus only on delivering tons of keywords. There's nothing wrong with that, but often you have to look hard to find the hidden gems. Morningscore's intelligent keyword filters such as "Broad" vs "Exact" allow you to quickly filter out irrelevant keywords.

See competitors' keywords

It is necessary to be innovative when working with keyword research. Your competitors are probably already trying to rank for something specific. What better way to boost your SEO results than by overtaking your competitors in the search results? When you add a competitor in Morningscore, you get all their keywords and their rankings for those keywords - and the overview is updated daily.

Find new keywords locally and globally

Discovering new keywords is great. But how can you know if they're worth targeting if you don't keep an eye on rankings? Morningscore gives you a simple tool for local and global keywords. Essentially, this means you can keep track and maintain your rankings against your competitors.

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Pricing

Find the perfect plan for your space journey

No hidden fees. Prices shown excl. VAT.
Cancellation must be done before the next invoice.

Lite
49 USD/mo
100 Keywords 3 Websites 2 Users
For the small business that is new to SEO.
Business
69 USD/mo
500 Keywords 10 Websites 4 Users
For the intermediate user who is growing their SEO.
Pro
129 USD/mo
2000 Keywords 30 Websites 10 Users
For the professional SEO expert working on numerous projects.
Premium
259 USD/mo
5000 Keywords 100 Websites 20 Users
For the international company or agency. Upgrades possible.
Go to pricing page

How to easily perform keyword research in Morningscore

To get started researching and finding keywords, all you need to do is enter a keyword that is relevant to you. You will then get a list of related keywords and suggestions for query keywords, longtail keywords and search phrases that contain your primary keyword.

Another method is to do keyword analysis based on your competitors. Add the URL of one of your competitors and get suggestions for keywords that your competitors are currently targeting.

Use the filters to narrow down the list of keywords to make it as relevant as possible for you.

Keyword research tool for national and international SEO

If you analyze and research keywords in languages other than English, you'll love Morningscore's keyword research tool. With access to 167 Google domains and tons of different languages, Morningscore generates keyword ideas tailored to your specific target audience and ensures that your content is relevant to the country or language you focus on.

In other words, you only need one tool to do international keyword research in all countries in all languages.

A great alternative to Google Keyword Planner

Morningscore's keyword analysis and research tool is comparable to Google Keyword Planner - Google's keyword planning tool.

One of the major differences is that Keyword Planner, unlike Morningscore, is built for Google Ads and not SEO.

This means that in Keyword Planner you don't have data about competitors and their keywords and only data for paid advertising.

In Google Keyword Planner, the numbers are scaled based on a sample and similar keywords are grouped together, which means that search volume and data is based on a representative sample of search data instead of exact search volume. The sample helps generate trends and insights. Additionally, similar keywords are grouped together to streamline keyword planning, but this can reduce accuracy for specific terms.

Instead, you should use a tool built for keyword research, like Morningscore's keyword tool, which provides more detailed keyword data, competitive analysis, and other advanced features that improve keyword research.

FAQs

Have any questions?

Yes, you can try the tool by signing up and you will automatically get the 14-day trial period.

The trial gives you the full functionality all accounts have and it's 100 % free.

During that time, we will show you live data for your website.

No, you will not get an invoice once the trial is over.

Yes, the trial is 100 % free in 14 days, and we don't collect your payment information.

Yes, your tracked keywords and links update every day and the health tool updates on demand whenever you start it.

Yes, everyone gets the same features, that is, full functionality regardless if you're on the trial period or the most expensive account.

The only difference ever is in the amount of data you can use. Bigger plans can add more websites, keywords and users. We truly believe in that way of thinking.

Yes, you can track your site for several countries by adding it through the menu at the top-left of the screen.

Yes, from the moment you log in, we start giving you customized suggestions on what to improve for your specific site.

They also come with explanations that show you both why and how things can be fixed.

Additionally, you will get suggested missions which are goals you can strive for.

Keyword research is a process that helps you find and prioritize the keywords your customers use when looking for products or information online. Here are the basic steps for conducting a keyword research:

  1. Brainstorming: Start by making a list of all the words and phrases that can be related to your products, services or content. Think about what your customers might search for.
  2. Use tools to expand your list: Use tools like the Morningscore keyword research tool to find related keywords and see how many searches they get each month.
  3. Evaluate the keywords: Research how much competition there is for each keyword. High search volume is good, but high competition can make it hard to rank. Find a balance between high volume keywords and lower competition.
  4. Organize keywords: Sort keywords into relevant categories that match your product pages or blog posts. This makes it easier to target your pages and create relevant content.
  5. Optimize your content: Use the selected keywords in your content, but avoid overcrowding the text. Make sure it sounds natural and helps your readers find what they are looking for.

Yes, there are several free keyword research tools that can help you find the right keywords. Some popular examples include Google Keyword Planner and AnswerThePublic. These tools provide insights into search volume, competition and related keywords, making them useful for creating an effective SEO strategy.

They each have their limitations compared to paid tools like Morningscore. AnswerThePublic has limited daily free searches and Keyword Planner has data targeted to Google Ads and no competitor analysis.

When choosing a keyword research tool, focus on key features such as competition analysis, search volume, and related keyword suggestions. Competition analysis helps you understand how difficult it is to rank for a particular keyword, while search volume shows how many people are searching for it. Related keywords help you find additional search phrases that can improve your visibility

To choose the best keywords, you should aim for keywords with high search volume and low competition. High search volume keywords mean that many people search for them and low competition makes it easier to rank high in search results. You can also focus on long-tail keywords, which are more specific and often easier to rank for

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“Morningscore provides a simple overview of competitors, and most importantly, makes working with SEO fun! The "Mission" tool is a favorite, but the "Health" section is also a useful feature that easily explains what adjustments and corrections need to be made on my website.”

Bjorn Marius Narjord, an Independent SEO Consultant from Intent SEO

Bjørn Marius Narjord

Owner and SEO-specialist, Intent SEO
5 out of 5 stars

“Morningscore is the easiest SEO tool I've ever seen and used – and I've tested so many of them. The charts and data may be comparable to those of competitors, but the fun part comes in when you make use of the many ways to play 'catch me if you can' with a competitor.”

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Rasmus Schübel

Owner & Founder, kreativling
5 out of 5 stars

“A truly usable and effective SEO tool without many disruptive elements. This means that I can actually use the tool for something specific that gives our business value.”

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Heidi Kerstein

Marketing coordinator, Fitness Engros A/S
5 out of 5 stars

“Morningscore gives me that vital view of our rankings on search engines, and I can see up-to-date information on how we're performing against our competitors and whether we're gaining or losing traction. I also find the tool very easy to use. It just works.”

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Patrick Qureshi

CMO, Salary.dk
5 out of 5 stars

“I’ve used Morningscore since the beginning of my company. I tried many tools, but my heart fell for Morningscore because it’s so easy to use - and because I work with many small businesses who MUST have the tool for me to help them.”

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Christina Schmeltz

Owner, LS Marketing
5 out of 5 stars

“I use Morningscore because SEO is not my specialty, and I don’t want to spend time on it. I have an internal team who takes care of SEO, but I need to know the outcome of their work. With this tool, I can log in and see our performance from day to day.”

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Esben Østerby

Founder, Iværksætterhistorier
5 out of 5 stars

“I was looking for a tool to help my customers see exactly what we’re working on and what value it gives them. I’ve found that with Morningscore. I recommend the platform to anyone who needs to manage and improve their SEO.”

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Trolle Hansen

Owner, Trolle Reklame
5 out of 5 stars

“Three years ago I chose Morningscore because I was new to SEO and it was the easiest SEO tool to use. I'm still using Morningscore because it is regularly updated and becomes more powerful with every release. It's fun to use. Morningscore is such an integral part of my day. I check it before I check my email.”

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Sven Radavics

Founder, intribe.co