smiling people technology

Making sense of SEO

We’re on a mission to bring you the ultimate SEO tool

  • Designed to measure ROI on SEO in $
  • Compare your ranking with competitors
  • Most user-friendly platform available
minimalistic laptop
big screenshot of seo tool morningscore


What’s the value of your organic traffic? Morningscore is the tool offering you the answer to that question with our easy to use and cost-efficient SEO analytics tool.

Track your SEO value progression intelligently.
No installation required.

Too simple for geeks?
Not at all. Morningscore makes complex data simple to understand. Even SEO gurus can use it as a shortcut to find actionable insights.

Get free access
google search illustration
  • google adwords dollar icon

    SEO Value in $

    Want to measure the exact value of your SEO traffic in $? Morningscore calculates the cost of your traffic by comparing it to similar traffic bought in Google Adwords. It’s a pretty solid metric as it shows you how much you have saved on Google Adwords spending. This feature actually gives you the power to invest in your SEO and check whether the ROI is good or bad.

  • piechart icon

    Track SEO activities

    If you have an internal SEO team or an external digital agency taking care of your SEO, it can be difficult to answer if there is progress or not. Morningscore is an independent 3rd-party tool which with great precision can identify that progress. Furthermore, it gives an estimation on how many activities went into that effort, and what that effort is worth in dollars.

  • figures icon

    Analyze competitors

    Curious about how you compare to your competitors? Morningscore lets you track your competitions SEO performance. You will know right away if they start putting a lot of work into SEO with the risk of leaving you in the dust. We’re the only tool available displaying the progress of your competitors and estimating the amount of time they’ve invested in SEO.

  • keyword rank icon

    Keyword Rankings

    Want to know which keywords to prioritize? Morningscore shows your rank on relevant keywords, the value of your current positions and the value of new ones. You probably want to know how you (and your competitors) rank and how much traffic and value you get from your current keyword positions. As a neat bonus Morningscore also tracks your brand visibility.

  • four checkboxes icon

    Google Health Check

    Need a general SEO health check on your website? Morningscore provides a thorough analysis of your website’s technical SEO performance. Most of the available tools are either too shallow and only analyze your frontpage or too advanced and over engineered. We’ve come up with just the right level of insights providing you with only the most important data without sacrificing depth.

  • rocket globe icon

    Total Link Overview

    Want a complete overview of your external links? Morningscore enables you to track all your links to your website in a simple and easy to use interface. Other businesses linking to your website is important because it tells Google that your website is notable. Find out how you compare to other sites and get summarized info about new links as they are built by your SEO team.

Why choose Morningscore?

Why pay overprice for outdated SEO tools? Morningscore provides you with the combined data from the best tools available to a third of the price of other tools. We summarize and simplify the important stuff and give you the mission control.

  • google analytics icon
    Google Analytics
  • backlink checker icon
    Backlink Checker
  • rank tracker keywords icon
    Rank Tracker
  • audit tool crawler
    Audit Tool - Crawler
  • google adwords icon
    Google AdWords
Website traffic
Keyword name
Mothers day gift ideas 38100 187
Flowers 33100 1715
Bouquet 12100 926
Roses 5400 926
Send flowers 2900 352
Wedding bouquet 1900 230
View all
32 /hours
  • 3 new pages 1 hour ago
  • 12 new links to your website 2 hour ago
  • 21 new meta title tags 3 hour ago
  • 3 new pages 1 hour ago
  • 12 new links to your website 2 hour ago
  • 21 new meta title tags 3 hour ago
  • 3 new pages 1 hour ago
  • 12 new links to your website 2 hour ago
  • 21 new meta title tags 3 hour ago
Find out what your traffic is worth in $

To give you that insight we use Google Adwords data combined with keyword visibility

laptop image