Simple SEO tool for e-commerce websites

Ready to turn your e-commerce growth dreams into reality? Say hello to Morningscore - an all-in-one SEO tool for e-commerce businesses guiding you to the top of the Google rankings.

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Grow your e-commerce store

Intuitive SEO tools for e-commerce

Here are the 5 features that our 900+ customers value most about our SEO tool and is vital for e-commerce SEO.

Track your online stores visibility progress

Tracking your most important money-keywords are critical for any e-commerce business. With our rank tracker tool you can monitor your website rankings with daily updated keyword data. Analyze your current rankings, check historical rankings, get a full SERP overview, and organize your keywords into useful folders based on categories, products, or in any way you want.

Track your keywords with Morningscore Rank tracker

Website audits for e-commerce stores

Any e-commerce store needs to have proper onpage health. With the SEO checker, you'll always be on top of potential website issues preventing your online store from reaching its full potential. Create automatic SEO audits and gain crucial information about your website's technical and onpage condition. The SEO checker will estimate the value of fixing each landing page for you to prioritize your SEO tasks.

The SEO checker will amongst other crucial factors scan for pagespeed issues, title optimizations, broken links, and much more.

seo health monitoring tool

Track your monetary value

Measuring the precise monetary value can be tricky for e-commerce websites. Morningscore steps in to help by offering a system that calculates the monetary worth of your website's keyword rankings. Through continuous monitoring, you gain control over the value of your keywords, enabling you to make informed business decisions based on those that generate genuine revenue for your e-commerce website.

Our monetary value estimates are derived from Google Ads CPC data.

See you SEO value - Morningscore SEO tool

Track links pointing to your webshop

Discover Morningscore's backlink checker to keep track of your e-commerce authority. Gain a clear and intuitive view of all your store's backlinks while uncovering your competitors' most valuable links to "steal".

But wait, there's more! With our new and lost links overview feature, you'll receive instant notifications. Spot new links to your site in a snap and promptly address any lost ones, allowing you to reclaim them swiftly.

See all your competitors links in Morningscore SEO-tool

Customizable SEO reports for webshops

Take your e-commerce website to the next level with customizable SEO reports and automated SEO monitoring tools, simplifying reporting. Say goodbye to the tedious task of report creation and utilize that extra time to refine your SEO strategy. With automated reports, effortlessly provide valuable insights for you to use. Save time, impress your manager, and stay ahead of the competition without getting caught up in manual analysis.

SEO reports
Check out the features

Morningscore's tool set

See all the features of the Morningscore card listed below. Morningscore provide all the features your e-commerce needs. Check out all of our tools here.

Morningscore logo 01 - Morningscore SEO tool
Keyword rank tracking
Keyword research
New keyword suggestions
Keyword difficulty
Historical positions on keywords
Keyword update frequency Daily
Grouping of keywords
Competitor analysis
Backlinks monitoring
New and lost links
Backlinks from competitors
Scan websites for links/keywords
Website health scan (onsite)
Intelligent proposals (missions)
SEO task management (missions)
Email reports
PDF reports
White label rapporter
Smart user management
Prices from 49 $/mo
A perfect fit for online stores

Tools for e-commerce growth

Fed up with advanced and costly tools? Morningscore provides you with equivalent key features as most prominent players at a fraction of the expense. Our SEO tool includes robust tools to monitor your SEO, such as a keyword research tool, keyword rank tracker, SEO reporting tool, backlink checker, and SEO audit tool.

Rank tracking

Acquire keyword insights with our fast and accurate rank tracker. Everything you need for tracking and analyzing keywords are found in this section allowing you to check your rankings with daily updates, keyword history, SERP overview and create an easy navigational environment with smart keyword folders.

Keyword research

Find new valuable keywords for your e-commerce to target and get additional revenue. Locate new and profitable keywords easier than ever with a fast and easy keyword research tool with a lot of filter options. Add your newly found keywords directly to your rank tracker with one click and start monitoring your progress.

Task management

Never get stuck with your SEO progress with our smart missions providing you with suggested missions to keep your SEO in progress. Select or create your own missions for yourself or your team members to work on and have all your SEO tasks in one place to work collectively on improving your e-commerce store.

Link monitoring

Link building is essential for any e-commerce as you need trust and authority in search engines. With Morningscore's link tool you are able to monitor your own links as well as your competitors links to reverse engineer and grab their most valuable ones to benefit your own webshop's authority.

Site audit

Keeping your webshop at a healthy state is important for user experience. Generate regular onpage audits automatically with Morningscore and get notified if your website has any issues requiring your attention. Analyze your onpage SEO and get actionable tips to optimize your webshop.

Money value

For e-commerce sites it's about revenue and earning money. Keywords and SEO can be a hard task to evaluate money-wise. With Morningscore you're able to see the monetary value of your SEO. We use Google Ads CPC data for keywords allowing you to analyze the revenue potential for each keyword concluded in the Morningscore value.

pricing bg - Morningscore SEO tool

49 USD/mo
100 Keywords 3 Websites 2 Users
For the small business that is new to SEO.
69 USD/mo
500 Keywords 10 Websites 4 Users
For the intermediate user who is growing their SEO.
129 USD/mo
2000 Keywords 30 Websites 10 Users
For the professional SEO expert working on numerous projects.
259 USD/mo
5000 Keywords 100 Websites 20 Users
For the international company or agency. Upgrades possible.

Benefits of using an SEO tool for e-commerce

As you are running an e-commerce store you probably already know the value of SEO. But you might be wondering why you even need a tool. Let's take a look at the benefits of using an SEO tool for e-commerce stores:

  • Identify keywords: A proper tool can assist you in finding the right keyword and analyze the value of getting top rankings for you to make justified decisions on keywords to target.
  • Identify content gaps: Understand your competitors and their content and most important how they perform on keywords that you are not ranking for and miss out on revenue.
  • Accurate reporting: Easily get insights and understand your e-commerce site's rankings in Google.
  • Write better content: Get notified when you have pages with bad or non-optimized page titles or onpage content.
  • Time-effective: No e-commerce business makes money by crunching numbers all day. A great SEO tool for e-commerce businesses like Morningscore presents you with the vital numbers to quickly conclude and get to work.
  • Data-based decisions: Use the correct numbers to make the right decisions that will grow your webshop instead of pure gut feeling.

Using Morningscore for e-commerce SEO

Boosting your online store's SEO game with Morningscore isn't just about making things easier – it's like having a secret weapon that gives you all the juicy insights and strategies you need to crush it in Google! With Morningscore, you get to dive deep into stuff like tracking keywords, spying on your competitors, and keeping an eye on those precious backlinks that keep your site flying high in search rankings.

But that's not all. Morningscore isn't just a one-trick pony. It's super flexible, works like a charm with teams, and dishes out reports that are actually useful. So, you're not just shooting in the dark – you've got solid data to back up every move you make.

And guess what? Morningscore isn't just about tweaking a few things here and there. It's about unlocking new opportunities, making your online shop shine brighter than ever, and raking in those sweet, sweet successes in the digital world.


Do you have any questions?

One thing that really sets it apart is its user-friendliness. Unlike some other tools that make you feel like you need a PhD in SEO just to use them, Morningscore keeps things simple and straightforward. You don't need to be a tech wizard to get the hang of it.

But the real magic happens with its insights. Morningscore doesn't just throw a bunch of data at you – it serves up actionable insights that actually make a difference. Whether you're looking to spy on your competitors, uncover new keyword opportunities, or fine-tune your strategy, Morningscore has your back.

And let's not forget about its flexibility. Whether you're running a small online store or managing a sprawling e-commerce empire, Morningscore scales with you. Plus, it plays nice with all the popular e-commerce platforms out there, so you're not left high and dry.

Using Morningscore, you can easily identify high-value keywords that have the potential to drive traffic and conversions to your website. The tool also provides valuable insights into keyword difficulty and search volume, helping you prioritize your efforts and focus on the most lucrative opportunities.


While Morningscore offers powerful features tailored specifically for e-commerce SEO, it's not the only tool in town. There are several other SEO tools available that cater to the needs of online retailers.

Ultimately, the best tool for your e-commerce SEO efforts will depend on your specific needs, budget, and preferences. It's worth exploring multiple options and testing out different tools to find the one that works best for you.

Yes, Morningscore is designed to accommodate e-commerce businesses of all sizes. Whether you're a small boutique shop or a large-scale online retailer, Morningscore offers features and functionalities that can be tailored to your needs.

For smaller e-commerce businesses, Morningscore provides user-friendly tools and straightforward analytics to help you improve your SEO efforts without overwhelming you with technical jargon. As your business grows, Morningscore scales with you, offering more advanced features and capabilities to meet the demands of larger operations.

Morningscore does not offer data in real-time which is close to impossible. We provide you with daily updated performance tracking, enabling agencies to monitor progress identify trends, and adapt strategies based on completely fresh data.

Yes, Morningscore is suitable for beginners in SEO. Its user-friendly interface and intuitive features make it accessible to those who may be new to search engine optimization. The platform provides helpful guidance and explanations throughout the process, making it easier for beginners to understand and navigate.

Morningscore offers simplified tools for tasks such as keyword research, competitor analysis, and performance tracking, allowing beginners to learn and improve their SEO strategies gradually. Additionally, the platform provides educational resources such as tutorials and guides to help users get started and build their SEO knowledge.

In Morningscore your keyword data are updated every single day when adding them to the rank tracker.

When choosing an SEO tool for e-commerce, there are several key features to consider:

  1. Keyword Research: Look for a tool that offers comprehensive keyword research capabilities tailored specifically for e-commerce. This includes features such as keyword suggestions, search volume data, keyword difficulty analysis, and competitor keyword insights.
  2. Competitor Analysis: The ability to analyze your competitors' SEO strategies is crucial for e-commerce success. Choose a tool that provides insights into competitor keywords, backlink profiles, and overall SEO performance to help you identify opportunities and stay ahead of the competition.
  3. Backlink Monitoring: Backlinks play a significant role in e-commerce SEO, so it's essential to choose a tool that allows you to monitor your backlink profile and track new and lost backlinks. Look for features such as backlink analysis, monitoring of referring domains, and spam score detection.
  4. On-Page SEO Optimization: Optimize your product pages and other content for search engines with on-page SEO features. Look for tools that offer recommendations for optimizing meta tags, headings, content, and internal linking structure to improve your website's search visibility.
  5. Technical SEO Audits: Ensure your e-commerce website is technically sound and optimized for search engines with technical SEO auditing features. Choose a tool that can scan your website for issues such as crawl errors, duplicate content, site speed, mobile-friendliness, and HTTPS security.
  6. Performance Tracking: Keep track of your SEO performance and measure the effectiveness of your efforts with performance tracking features. Look for tools that provide metrics such as keyword rankings, organic traffic, conversion rates, and ROI to help you assess the impact of your SEO strategies on your e-commerce business.

Absolutely! Using Morningscore, you have the capability to monitor and handle keywords across more than 150 countries globally.

To begin, just input your website for each country where you want to monitor keywords. Go to the top left corner of the tool and select your website to tailor the tracking preferences for each individual country.

Morningscore is solely a Google tool, hence you will be able to monitor Google SEO only (we do not support Bing, DuckDuckGo, Yahoo, etc.)

5 out of 5 stars

“Morningscore provides a simple overview of competitors, and most importantly, makes working with SEO fun! The "Mission" tool is a favorite, but the "Health" section is also a useful feature that easily explains what adjustments and corrections need to be made on my website.”

Bjorn Marius Narjord, an Independent SEO Consultant from Intent SEO

Bjørn Marius Narjord

Owner and SEO-specialist, Intent SEO
5 out of 5 stars

“Morningscore is the easiest SEO tool I've ever seen and used – and I've tested so many of them. The charts and data may be comparable to those of competitors, but the fun part comes in when you make use of the many ways to play 'catch me if you can' with a competitor.”

rasmus schuebel kreativling morningscore review

Rasmus Schübel

Owner & Founder, kreativling
5 out of 5 stars

“A truly usable and effective SEO tool without many disruptive elements. This means that I can actually use the tool for something specific that gives our business value.”

heidi kirstein seo tool review

Heidi Kerstein

Marketing coordinator, Fitness Engros A/S
5 out of 5 stars

“Morningscore gives me that vital view of our rankings on search engines, and I can see up-to-date information on how we're performing against our competitors and whether we're gaining or losing traction. I also find the tool very easy to use. It just works.”

patrick qureshi

Patrick Qureshi

5 out of 5 stars

“I’ve used Morningscore since the beginning of my company. I tried many tools, but my heart fell for Morningscore because it’s so easy to use - and because I work with many small businesses who MUST have the tool for me to help them.”

christina lund schmeltz

Christina Schmeltz

Owner, LS Marketing
5 out of 5 stars

“I use Morningscore because SEO is not my specialty, and I don’t want to spend time on it. I have an internal team who takes care of SEO, but I need to know the outcome of their work. With this tool, I can log in and see our performance from day to day.”

esben oesterby

Esben Østerby

Founder, Iværksætterhistorier
5 out of 5 stars

“I was looking for a tool to help my customers see exactly what we’re working on and what value it gives them. I’ve found that with Morningscore. I recommend the platform to anyone who needs to manage and improve their SEO.”

Trolle Hansen trolle reklame

Trolle Hansen

Owner, Trolle Reklame
5 out of 5 stars

“Three years ago I chose Morningscore because I was new to SEO and it was the easiest SEO tool to use. I'm still using Morningscore because it is regularly updated and becomes more powerful with every release. It's fun to use. Morningscore is such an integral part of my day. I check it before I check my email.”

sven recommends Morningscore's SEO tool

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