Morningscore blog:
 Everything SEO in one place

Welcome to Morningscore's blog universe – a place where we share SEO insights, knowledge, and strategies to help your business achieve online success. Our goal is to be your SEO partner, not just a tool, which is why we’ve gathered our best tips, practical guides, and the latest trends in SEO and digital marketing here.

What is a URL and how do you optimize the slug?
SEO
What is a URL and how do you optimize the slug?

Have you ever wondered why some web pages seem to dominate search results while others struggle to get noticed? It’s not just about content quality—
SEO for SearchGPT: Get visibility in ChatGPT Search with "GEO"
AI
SEO for SearchGPT: Get visibility in ChatGPT Search with "GEO"

SearchGPT/ChatGPT Search has arrived and SEO is dead. At least that is the impression you can easily get if you navigate on social media platforms like

What is SearchGPT? And how does it differ from Google?
AI
What is SearchGPT? And how does it differ from Google?

OpenAI has launched its own AI-based search engine called SearchGPT, which is built into ChatGPT. Does that ring a bell? It likely does, because one of

Googles AI policy: Focus on people-first content, not how it's produced
AI
Googles AI policy: Focus on people-first content, not how it's produced

AI tools are here and are widely available for experts as well as normal consumers. You have probably already used ChatGPT, Plausible, or other AI tools
How to effectively use AI and ChatGPT for SEO
AI
How to effectively use AI and ChatGPT for SEO

Are you a marketing manager but not exactly an SEO expert? Or maybe you know the basic SEO principles but lack the time and tools to optimize your content? Cha
ROI on Google Ads vs SEO – Why businesses pay more for less efficiency
Marketing
ROI on Google Ads vs SEO – Why businesses pay more for less efficiency

Most companies are willing to pay twice the price for a lead or customer if they feel they can control the outcome. This is my experience from 12 years