Featured Snippet

Featured Snippet

✅ Also Known As: Rich Answer, Direct Answer

📖 What is Featured Snippet?

When the search term is in the form of a question the first listing in the SERPs might be in the form of a featured snippet. It is displayed in a box with an answer summary and the website link underneath.

By using structured data we can help Google better understand our content and this can help us get our content listed as a featured snippet.  Google determines programmatically which website best answers the question and displays it, however.

We can prevent Google using our website for the featured snippet by using the nosnippet tag, but it will also block the display of descriptions under your SERP listing.