Customer Stories

A journey from a digital marketer to one of Norway's top SEO experts

Bjorn Marius Narjord from Intent SEO

Bjørn Marius Narjord

Owner and SEO Specialist

Intent SEO

SEO Business | 1 employee

SEO Expert

A journey from a digital marketer to one of Norway's top SEO experts

Intent SEO specialize in search engine optimization and digital consulting. The company is run by Bjørn Marius Narjord and offers services like SEO analysis and strategy throughout Norway. During his career in digital marketing, Bjørn’s interest in SEO gradually grew.

In 2022, Bjørn started his own company with specific goals in mind: to acquire deeper knowledge of SEO, make it understandable to others, and assist businesses in their growth. Intent SEO emphasizes the value of good organic visibility and high-quality content that appeals to both Google and the target audience.

Discovering Morningscore was a game-changer

For Intent, SEO is the most important aspect of digital marketing. Bjørn thinks that those who provide SEO services should also be able to produce and demonstrate their own results with SEO.

“I set myself a goal: to be ranked among the top three SEO blogs in Norway in search. I have achieved this goal, thanks largely to the concrete features of Morningscore.”

Before using Morningscore, Bjørn faced the common struggle of visualizing and seeing the results of the work he did with SEO.

“There are several good ranking trackers and tools out there that show progress and technical status, but many of these become a bit ‘heavy’ with a lot of overwhelming functionality.

It was therefore a relief to discover Morningscore, which offers a clean and more user-friendly interface without all too many features, which can make it cluttered, in my opinion.”

Bjørn tested various tools to identify strengths and weaknesses and to compare them against each other. He found Morningscore naturally through a search in Google while he was working on a large guide about SEO tools. He ended up specifically recommending us among over 100 others in this guide. Thanks, Bjørn. Highly appreciated! 😊

That moment when SEO becomes even more fun

Because of his strong dedication, the right tools, and a working SEO strategy, Bjørn’s efforts paid off. He ranked in the top 3 in Norway for keywords: ‘SEO consultant’, ‘SEO analysis’, ‘SEO services’, and several more. His company’s development has been so good that it has given results in organic visibility on par with the biggest players in Norway.

Since integrating Morningscore, Intent SEO has seen impressive improvements:

  • Monthly organic leads: 3-4 high-quality leads from organic sources
  • Increase in top 3 keywords: +1825% in 2023
  • Traffic Growth: +1207% in 2023
  • Morningscore value: 1.5 million NOK per month.
  • SEO Health Score: 96

An infographics about Intent SEO growth with Morningscore


It has almost become a habit in the morning for Bjørn to check the day’s Morningscore. He uses the tool daily to measure results, conduct keyword analyses for both Intent SEO and customer cases, and find new opportunities.

A growth journey of Intent SEO with Morningscore

“It’s straightforward to track keyword trends and assessing competition is intuitive. And most importantly, working with SEO is fun!

The ‘Mission’ tool is my favorite, but the ‘Health’ section is also a useful feature that easily explains what adjustments and corrections should be made.”

Bjørn believes that Morningscore is an ideal tool for many businesses and marketing teams everywhere. He can recommend the tool because he has personally experienced the value and results it has given him. We cannot agree more that it is entirely possible to rank higher with Morningscore!

Try Morningscore for free here and see where your SEO journey can take you 🚀


5 out of 5 stars

“Morningscore provides a simple overview of competitors, and most importantly, makes working with SEO fun! The "Mission" tool is a favorite, but the "Health" section is also a useful feature that easily explains what adjustments and corrections need to be made on my website.”

Bjorn Marius Narjord, an Independent SEO Consultant from Intent SEO

Bjørn Marius Narjord

Owner and SEO-specialist, Intent SEO
5 out of 5 stars

“Morningscore is the easiest SEO tool I've ever seen and used – and I've tested so many of them. The charts and data may be comparable to those of competitors, but the fun part comes in when you make use of the many ways to play 'catch me if you can' with a competitor.”

rasmus schuebel kreativling morningscore review

Rasmus Schübel

Owner & Founder, kreativling
5 out of 5 stars

“A truly usable and effective SEO tool without many disruptive elements. This means that I can actually use the tool for something specific that gives our business value.”

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Heidi Kerstein

Marketing coordinator, Fitness Engros A/S
5 out of 5 stars

“Morningscore gives me that vital view of our rankings on search engines, and I can see up-to-date information on how we're performing against our competitors and whether we're gaining or losing traction. I also find the tool very easy to use. It just works.”

patrick qureshi

Patrick Qureshi

5 out of 5 stars

“I’ve used Morningscore since the beginning of my company. I tried many tools, but my heart fell for Morningscore because it’s so easy to use - and because I work with many small businesses who MUST have the tool for me to help them.”

christina lund schmeltz

Christina Schmeltz

Owner, LS Marketing
5 out of 5 stars

“I use Morningscore because SEO is not my specialty, and I don’t want to spend time on it. I have an internal team who takes care of SEO, but I need to know the outcome of their work. With this tool, I can log in and see our performance from day to day.”

esben oesterby

Esben Østerby

Founder, Iværksætterhistorier
5 out of 5 stars

“I was looking for a tool to help my customers see exactly what we’re working on and what value it gives them. I’ve found that with Morningscore. I recommend the platform to anyone who needs to manage and improve their SEO.”

Trolle Hansen trolle reklame

Trolle Hansen

Owner, Trolle Reklame
5 out of 5 stars

“Three years ago I chose Morningscore because I was new to SEO and it was the easiest SEO tool to use. I'm still using Morningscore because it is regularly updated and becomes more powerful with every release. It's fun to use. Morningscore is such an integral part of my day. I check it before I check my email.”

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