{"id":72742,"date":"2025-09-16T11:51:15","date_gmt":"2025-09-16T11:51:15","guid":{"rendered":"https:\/\/morningscore.io\/?p=72742"},"modified":"2025-09-16T11:51:15","modified_gmt":"2025-09-16T11:51:15","slug":"finde-backlinks-die-deine-konkurrenten-haben","status":"publish","type":"post","link":"https:\/\/morningscore.io\/de\/finde-backlinks-die-deine-konkurrenten-haben\/","title":{"rendered":"Wie finde ich Backlinks meiner Konkurrenten, die ich nicht habe?"},"content":{"rendered":"<p>Um die Backlinks zu identifizieren, die deine Konkurrenten haben und du nicht, kannst du SEO-Tools wie <a href=\"https:\/\/morningscore.io\/de\/konkurrenz-backlink-analyse-tool\/\"><strong>Morningscore<\/strong><\/a>, <a href=\"https:\/\/ahrefs.com\/\" target=\"_blank\" rel=\"noopener\"><strong>Ahrefs<\/strong><\/a>, <a href=\"https:\/\/semrush.com\/\" target=\"_blank\" rel=\"noopener\"><strong>SEMrush<\/strong><\/a> oder <a href=\"https:\/\/moz.com\/\" target=\"_blank\" rel=\"noopener\"><strong>Moz<\/strong><\/a> verwenden, um deren Backlink-Profile zu analysieren.<\/p>\n<p>Diese Tools erm\u00f6glichen es dir zu sehen, welche Websites auf deine Konkurrenten verlinken, und potenzielle M\u00f6glichkeiten f\u00fcr deine eigene Website zu identifizieren.<\/p>\n<p>Indem du dein Backlink-Profil mit dem deiner Konkurrenten vergleichst, kannst du L\u00fccken finden und deine Linkbuilding-Bem\u00fchungen auf diese Bereiche konzentrieren.<\/p>\n<h2><strong>Wie finde ich Backlinks, die Konkurrenten haben, die ich nicht habe? Schritt-f\u00fcr-Schritt-Anleitung<\/strong><\/h2>\n<p>F\u00fcr dieses Beispiel werde ich <a href=\"https:\/\/morningscore.io\/de\/konkurrenz-backlink-analyse-tool\/\" target=\"_blank\" rel=\"noopener\">Morningscore<\/a> verwenden.<\/p>\n<h3>1. Hol dir ein kostenloses Testkonto (keine Kreditkarte)<\/h3>\n<p>Stelle zun\u00e4chst sicher, dass du ein aktives Morningscore-Konto (14 Tage kostenlos) hast, indem du dich unten anmeldest.<\/p>\n\n<section class=\"blog-seo-checker-shortcode-widget\">\n    <div class=\"blog-seo-checker-bg\"><\/div>\n    <div class=\"inner-content\">\n        <div class=\"gap\">\n        <\/div>\n        <div class=\"content\">\n            <div class=\"center\">\n                <div class=\"headline\">\n                    Siehe Backlinks                <\/div>\n                <div class=\"subheadline\">\n                    14 Tage kostenloser Zugang. Keine Kreditkarte. Keine Integration erforderlich.                <\/div>\n                <div class=\"bullet-points\">\n                    <div class=\"bullet\">\n                        <svg fill=\"#3AC9C4\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"1rem\" height=\"1rem\" viewBox=\"0 0 16 16\" style=\"display:inline-block; margin-right: .5rem\">\n                            <path\n                                id=\"Path_11831\"\n                                data-name=\"Path 11831\"\n                                d=\"M425,2034a8,8,0,1,0,8,8A8,8,0,0,0,425,2034Zm-1.5,12.031-2.813-3.344,1.031-1.031,1.781,1.75,5.156-4.5.719.719-5.875,6.406Z\"\n                                transform=\"translate(-417 -2033.999)\" \/>\n                        <\/svg>\n                        Alle Funktionen                    <\/div>\n                    <div class=\"bullet\">\n                        <svg fill=\"#3AC9C4\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"1rem\" height=\"1rem\" viewBox=\"0 0 16 16\" style=\"display:inline-block; margin-right: .5rem\">\n                            <path\n                                id=\"Path_11831\"\n                                data-name=\"Path 11831\"\n                                d=\"M425,2034a8,8,0,1,0,8,8A8,8,0,0,0,425,2034Zm-1.5,12.031-2.813-3.344,1.031-1.031,1.781,1.75,5.156-4.5.719.719-5.875,6.406Z\"\n                                transform=\"translate(-417 -2033.999)\" \/>\n                        <\/svg>\n                        20 Keywords                    <\/div>\n                    <div class=\"bullet\">\n                        <svg fill=\"#3AC9C4\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"1rem\" height=\"1rem\" viewBox=\"0 0 16 16\" style=\"display:inline-block; margin-right: .5rem\">\n                            <path\n                                id=\"Path_11831\"\n                                data-name=\"Path 11831\"\n                                d=\"M425,2034a8,8,0,1,0,8,8A8,8,0,0,0,425,2034Zm-1.5,12.031-2.813-3.344,1.031-1.031,1.781,1.75,5.156-4.5.719.719-5.875,6.406Z\"\n                                transform=\"translate(-417 -2033.999)\" \/>\n                        <\/svg>\n                        3 Webseiten                    <\/div>\n                    <div class=\"bullet\">\n                        <svg fill=\"#3AC9C4\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"1rem\" height=\"1rem\" viewBox=\"0 0 16 16\" style=\"display:inline-block; margin-right: .5rem\">\n                            <path\n                                id=\"Path_11831\"\n                                data-name=\"Path 11831\"\n                                d=\"M425,2034a8,8,0,1,0,8,8A8,8,0,0,0,425,2034Zm-1.5,12.031-2.813-3.344,1.031-1.031,1.781,1.75,5.156-4.5.719.719-5.875,6.406Z\"\n                                transform=\"translate(-417 -2033.999)\" \/>\n                        <\/svg>\n                        2 Benutzer                    <\/div>\n                <\/div>\n                <div class=\"signup\">\n                    <div data-react-class-wp=\"BlogSignupForm\" data-react-props=\"{&quot;trans&quot;:{&quot;enter_website&quot;:&quot;F\\u00fcg deine Website hinzu&quot;,&quot;check_site&quot;:&quot;Start&quot;}}\" ><\/div>                <\/div>\n                <div class=\"info\">\n                    Vollst\u00e4ndige Informationen \u00fcber <span>Keywords<\/span>, <span>Konkurrenten<\/span>, <span>Probleme<\/span> und <span>Links<\/span> in 1-Minuten-Scan.                <\/div>\n            <\/div>\n        <\/div>\n\n    <\/div>\n\n<\/section>\n<h3><strong>2. Klicke auf \u201eLinks\u201c im Navigationsmen\u00fc:<\/strong><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-48894 size-large\" style=\"border: 10px solid #3498db; border-radius: 5px;\" src=\"data:image\/png;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABCAQAAAC1HAwCAAAAC0lEQVR42mNkYAAAAAYAAjCB0C8AAAAASUVORK5CYII=\" alt=\"click on links in the navigational menu\" width=\"1024\" height=\"490\" data-src=\"https:\/\/morningscore.io\/wp-content\/uploads\/2021\/09\/Go-to-the-link-section-1024x490.png\"><\/p>\n<h3><strong>2. Scrolle nach unten, um deinen und den \u201eLinkscore\u201c deiner Konkurrenten zu sehen. F\u00fcge hier die URL des Konkurrenten hinzu:<\/strong><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-48847 size-large\" style=\"border: 10px solid #3498db; border-radius: 5px;\" src=\"data:image\/png;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABCAQAAAC1HAwCAAAAC0lEQVR42mNkYAAAAAYAAjCB0C8AAAAASUVORK5CYII=\" alt=\"Scroll down to view your competitor linkscore\" width=\"1024\" height=\"493\" data-src=\"https:\/\/morningscore.io\/wp-content\/uploads\/2021\/09\/See-competitor-link-score-1024x493.png\"><\/p>\n<h3><strong>3. Gehe zum Tab \u201eAlle Links\u201c:<\/strong><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-48852 size-large\" style=\"border: 10px solid #3498db; border-radius: 5px;\" src=\"data:image\/png;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABCAQAAAC1HAwCAAAAC0lEQVR42mNkYAAAAAYAAjCB0C8AAAAASUVORK5CYII=\" alt=\"Go to the all links section to see all your backlinks\" width=\"1024\" height=\"361\" data-src=\"https:\/\/morningscore.io\/wp-content\/uploads\/2021\/09\/Go-to-all-links-e1710492430772-1024x361.png\"><\/p>\n<h3><strong>4. Sieh dir die Backlinks der Konkurrenten an, indem du deren Website ausw\u00e4hlst:<\/strong><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-48861 size-large\" style=\"border: 10px solid #3498db; border-radius: 5px;\" src=\"data:image\/png;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABCAQAAAC1HAwCAAAAC0lEQVR42mNkYAAAAAYAAjCB0C8AAAAASUVORK5CYII=\" alt=\"see competitor backlinks by selecting their website\" width=\"1024\" height=\"409\" data-src=\"https:\/\/morningscore.io\/wp-content\/uploads\/2021\/09\/View-your-competitor-backlinks-1024x409.png\"><\/p>\n<h3><strong>6. Suche jetzt nach Folgendem: 1) bedeutet, du hast den Link bereits 2) bedeutet, du hast den Link nicht<\/strong><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-66600\" src=\"data:image\/png;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABCAQAAAC1HAwCAAAAC0lEQVR42mNkYAAAAAYAAjCB0C8AAAAASUVORK5CYII=\" alt=\"\" width=\"1911\" height=\"613\" data-src=\"https:\/\/morningscore.io\/wp-content\/uploads\/2025\/07\/competitor-link-gap-analysis-made-easy.png\"><\/p>\n<p>Das war\u2019s. Du kannst diese Daten als CSV (Excel) exportieren. Du kannst sie aufklappen, um die genaue Landingpage zu sehen, die den Backlink gibt. Und du kannst \u201eMissionen\u201c einrichten, um diese Links zu deinen To-Dos hinzuzuf\u00fcgen.<\/p>\n<p><a href=\"https:\/\/morningscore.io\/de\/konkurrenz-backlink-analyse-tool\/\">Hier erf\u00e4hrst du mehr \u00fcber das Backlink-Tool f\u00fcr Konkurrenten.<\/a><\/p>\n<noscript><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-48894 size-large\" style=\"border: 10px solid #3498db; border-radius: 5px;\" src=\"https:\/\/morningscore.io\/wp-content\/uploads\/2021\/09\/Go-to-the-link-section-1024x490.png\" alt=\"click on links in the navigational menu\" width=\"1024\" height=\"490\" data-src=\"https:\/\/morningscore.io\/wp-content\/uploads\/2021\/09\/Go-to-the-link-section-1024x490.png\" srcset=\"https:\/\/morningscore.io\/wp-content\/uploads\/2021\/09\/Go-to-the-link-section-1024x490.png 1024w, https:\/\/morningscore.io\/wp-content\/uploads\/2021\/09\/Go-to-the-link-section-300x144.png 300w, https:\/\/morningscore.io\/wp-content\/uploads\/2021\/09\/Go-to-the-link-section-768x367.png 768w, https:\/\/morningscore.io\/wp-content\/uploads\/2021\/09\/Go-to-the-link-section.png 1908w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/noscript><noscript><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-48847 size-large\" style=\"border: 10px solid #3498db; border-radius: 5px;\" src=\"https:\/\/morningscore.io\/wp-content\/uploads\/2021\/09\/See-competitor-link-score-1024x493.png\" alt=\"Scroll down to view your competitor linkscore\" width=\"1024\" height=\"493\" data-src=\"https:\/\/morningscore.io\/wp-content\/uploads\/2021\/09\/See-competitor-link-score-1024x493.png\" srcset=\"https:\/\/morningscore.io\/wp-content\/uploads\/2021\/09\/See-competitor-link-score-1024x493.png 1024w, https:\/\/morningscore.io\/wp-content\/uploads\/2021\/09\/See-competitor-link-score-300x144.png 300w, https:\/\/morningscore.io\/wp-content\/uploads\/2021\/09\/See-competitor-link-score.png 1909w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/noscript><noscript><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-48852 size-large\" style=\"border: 10px solid #3498db; border-radius: 5px;\" src=\"https:\/\/morningscore.io\/wp-content\/uploads\/2021\/09\/Go-to-all-links-e1710492430772-1024x361.png\" alt=\"Go to the all links section to see all your backlinks\" width=\"1024\" height=\"361\" data-src=\"https:\/\/morningscore.io\/wp-content\/uploads\/2021\/09\/Go-to-all-links-e1710492430772-1024x361.png\" srcset=\"https:\/\/morningscore.io\/wp-content\/uploads\/2021\/09\/Go-to-all-links-e1710492430772-1024x361.png 1024w, https:\/\/morningscore.io\/wp-content\/uploads\/2021\/09\/Go-to-all-links-e1710492430772-300x106.png 300w, https:\/\/morningscore.io\/wp-content\/uploads\/2021\/09\/Go-to-all-links-e1710492430772-768x271.png 768w, https:\/\/morningscore.io\/wp-content\/uploads\/2021\/09\/Go-to-all-links-e1710492430772-1536x542.png 1536w, https:\/\/morningscore.io\/wp-content\/uploads\/2021\/09\/Go-to-all-links-e1710492430772-659x233.png 659w, https:\/\/morningscore.io\/wp-content\/uploads\/2021\/09\/Go-to-all-links-e1710492430772-500x176.png 500w, https:\/\/morningscore.io\/wp-content\/uploads\/2021\/09\/Go-to-all-links-e1710492430772-160x56.png 160w, https:\/\/morningscore.io\/wp-content\/uploads\/2021\/09\/Go-to-all-links-e1710492430772-1060x374.png 1060w, https:\/\/morningscore.io\/wp-content\/uploads\/2021\/09\/Go-to-all-links-e1710492430772-250x88.png 250w, https:\/\/morningscore.io\/wp-content\/uploads\/2021\/09\/Go-to-all-links-e1710492430772-514x181.png 514w, https:\/\/morningscore.io\/wp-content\/uploads\/2021\/09\/Go-to-all-links-e1710492430772-530x187.png 530w, https:\/\/morningscore.io\/wp-content\/uploads\/2021\/09\/Go-to-all-links-e1710492430772-332x117.png 332w, https:\/\/morningscore.io\/wp-content\/uploads\/2021\/09\/Go-to-all-links-e1710492430772-64x23.png 64w, https:\/\/morningscore.io\/wp-content\/uploads\/2021\/09\/Go-to-all-links-e1710492430772.png 1879w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/noscript><noscript><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-48861 size-large\" style=\"border: 10px solid #3498db; border-radius: 5px;\" src=\"https:\/\/morningscore.io\/wp-content\/uploads\/2021\/09\/View-your-competitor-backlinks-1024x409.png\" alt=\"see competitor backlinks by selecting their website\" width=\"1024\" height=\"409\" data-src=\"https:\/\/morningscore.io\/wp-content\/uploads\/2021\/09\/View-your-competitor-backlinks-1024x409.png\" srcset=\"https:\/\/morningscore.io\/wp-content\/uploads\/2021\/09\/View-your-competitor-backlinks-1024x409.png 1024w, https:\/\/morningscore.io\/wp-content\/uploads\/2021\/09\/View-your-competitor-backlinks-300x120.png 300w, https:\/\/morningscore.io\/wp-content\/uploads\/2021\/09\/View-your-competitor-backlinks.png 1899w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/noscript><noscript><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-66600\" src=\"https:\/\/morningscore.io\/wp-content\/uploads\/2025\/07\/competitor-link-gap-analysis-made-easy.png\" alt=\"\" width=\"1911\" height=\"613\" data-src=\"https:\/\/morningscore.io\/wp-content\/uploads\/2025\/07\/competitor-link-gap-analysis-made-easy.png\" srcset=\"https:\/\/morningscore.io\/wp-content\/uploads\/2025\/07\/competitor-link-gap-analysis-made-easy.png 1911w, https:\/\/morningscore.io\/wp-content\/uploads\/2025\/07\/competitor-link-gap-analysis-made-easy-300x96.png 300w, https:\/\/morningscore.io\/wp-content\/uploads\/2025\/07\/competitor-link-gap-analysis-made-easy-1024x328.png 1024w\" sizes=\"auto, (max-width: 1911px) 100vw, 1911px\" \/><\/noscript>","protected":false},"excerpt":{"rendered":"<p>Um die Backlinks zu identifizieren, die deine Konkurrenten haben und du nicht, kannst du SEO-Tools wie Morningscore, Ahrefs, SEMrush oder Moz verwenden, um deren Backlink-Profile zu analysieren. Diese Tools erm\u00f6glichen es dir zu sehen, welche Websites auf deine Konkurrenten verlinken, und potenzielle M\u00f6glichkeiten f\u00fcr deine eigene Website zu identifizieren. Indem du dein Backlink-Profil mit dem [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[124],"tags":[],"class_list":["post-72742","post","type-post","status-publish","format-standard","hentry","category-faq-3"],"acf":[],"_links":{"self":[{"href":"https:\/\/morningscore.io\/de\/wp-json\/wp\/v2\/posts\/72742","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/morningscore.io\/de\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/morningscore.io\/de\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/morningscore.io\/de\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/morningscore.io\/de\/wp-json\/wp\/v2\/comments?post=72742"}],"version-history":[{"count":2,"href":"https:\/\/morningscore.io\/de\/wp-json\/wp\/v2\/posts\/72742\/revisions"}],"predecessor-version":[{"id":72744,"href":"https:\/\/morningscore.io\/de\/wp-json\/wp\/v2\/posts\/72742\/revisions\/72744"}],"wp:attachment":[{"href":"https:\/\/morningscore.io\/de\/wp-json\/wp\/v2\/media?parent=72742"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/morningscore.io\/de\/wp-json\/wp\/v2\/categories?post=72742"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/morningscore.io\/de\/wp-json\/wp\/v2\/tags?post=72742"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}